{"id":424763,"date":"2026-08-21T00:37:58","date_gmt":"2026-08-20T16:37:58","guid":{"rendered":"https:\/\/library.usj.edu.mo\/?post_type=tnc_col_19631_item&#038;p=424763"},"modified":"2026-08-24T12:17:55","modified_gmt":"2026-08-24T04:17:55","slug":"the-effect-of-political-factors-on-brand-perception-the-case-of-tesla-in-china","status":"publish","type":"tnc_col_19631_item","link":"https:\/\/library.usj.edu.mo\/zh\/student-thesis-dissertation\/the-effect-of-political-factors-on-brand-perception-the-case-of-tesla-in-china\/","title":{"rendered":"THE EFFECT OF POLITICAL FACTORS ON BRAND PERCEPTION: THE CASE OF TESLA IN CHINA"},"content":{"rendered":"<p>AMAZON IS A GLOBAL LEADER IN E-COMMERCE AND CLOUD COMPUTING THAT HAS CONTINUALLY PROVEN THAT IT CAN DIVERSIFY ITS BUSINESS MODEL WELL BEYOND BEING JUST ONE OF THE WORLD&#8217;S LARGEST ONLINE RETAILERS. STUDY ITS FINANCIAL RESULTS, STRATEGIC INITIATIVES BY SWOT ANALYSIS, AND ACCESS ITS MARKET POSITIONING IN INDUSTRY BY USING PESTEL ANALYSIS AND PORTER\u2019S FIVE FORCES ANALYSIS. IN ORDER TO ASCERTAIN THE INTRINSIC VALUE AND ASSESS THE FUTURE PROSPECTS OF AMAZON, THE STUDY THEN UTILIZES SEVERAL FINANCIAL MODELS, ENTERPRISE DISCOUNTED CASH FLOW (EDCF), ADJUSTED PRESENT VALUE (APV) AND DISCOUNTED ECONOMIC PROFIT (DEP). THE STUDY PRESENTS AMAZON IS POTENTIALLY OVERVALUED (DECEMBER 31, 2024).<\/p>","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","class_list":["post-424763","tnc_col_19631_item","type-tnc_col_19631_item","status-publish","format-standard","hentry","tnc_tax_19912-business-administration","tnc_tax_19818-english","tnc_tax_19716-faculty-of-business-and-law","tnc_tax_19659-master-thesis","tnc_tax_19651-master"],"taxonomy_info":[],"featured_image_src_large":false,"author_info":[],"comment_info":0,"featured_img":false,"coauthors":[],"author_meta":{"author_link":"https:\/\/library.usj.edu.mo\/zh\/author\/emilychan\/","display_name":"emily chan"},"relative_dates":{"created":"Posted 7 \u5929 ago","modified":"Updated 3 \u5929 ago"},"absolute_dates":{"created":"Posted on 21 8 \u6708, 2026","modified":"Updated on 24 8 \u6708, 2026"},"absolute_dates_time":{"created":"Posted on 21 8 \u6708, 2026 12:37 \u4e0a\u5348","modified":"Updated on 24 8 \u6708, 2026 12:17 \u4e0b\u5348"},"featured_img_caption":"","tax_additional":{"tnc_tax_19912":{"linked":["<a href=\"https:\/\/library.usj.edu.mo\/zh\/programme\/business-administration\/\" class=\"advgb-post-tax-term\">BUSINESS ADMINISTRATION<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">BUSINESS ADMINISTRATION<\/span>"],"slug":"tnc_tax_19912","name":"PROGRAMME"},"tnc_tax_19818":{"linked":["<a href=\"https:\/\/library.usj.edu.mo\/zh\/language\/english\/\" class=\"advgb-post-tax-term\">ENGLISH<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">ENGLISH<\/span>"],"slug":"tnc_tax_19818","name":"LANGUAGE"},"tnc_tax_19765":{"linked":[],"unlinked":[],"slug":"tnc_tax_19765","name":"SUPERVISOR(S)"},"tnc_tax_19716":{"linked":["<a href=\"https:\/\/library.usj.edu.mo\/zh\/faculty-research-unit\/faculty-of-business-and-law\/\" class=\"advgb-post-tax-term\">FACULTY OF BUSINESS AND LAW<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">FACULTY OF BUSINESS AND LAW<\/span>"],"slug":"tnc_tax_19716","name":"FACULTY \/ RESEARCH UNIT"},"tnc_tax_19659":{"linked":["<a href=\"https:\/\/library.usj.edu.mo\/zh\/resource-type\/master-thesis\/\" class=\"advgb-post-tax-term\">THESIS &amp; DISSERTATION<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">THESIS &amp; DISSERTATION<\/span>"],"slug":"tnc_tax_19659","name":"Document Type"},"tnc_tax_19651":{"linked":["<a href=\"https:\/\/library.usj.edu.mo\/zh\/degree-level\/master\/\" class=\"advgb-post-tax-term\">MASTER<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">MASTER<\/span>"],"slug":"tnc_tax_19651","name":"DEGREE LEVEL"}},"series_order":"","_links":{"self":[{"href":"https:\/\/library.usj.edu.mo\/zh\/wp-json\/wp\/v2\/tnc_col_19631_item\/424763","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/library.usj.edu.mo\/zh\/wp-json\/wp\/v2\/tnc_col_19631_item"}],"about":[{"href":"https:\/\/library.usj.edu.mo\/zh\/wp-json\/wp\/v2\/types\/tnc_col_19631_item"}],"replies":[{"embeddable":true,"href":"https:\/\/library.usj.edu.mo\/zh\/wp-json\/wp\/v2\/comments?post=424763"}],"version-history":[{"count":1,"href":"https:\/\/library.usj.edu.mo\/zh\/wp-json\/wp\/v2\/tnc_col_19631_item\/424763\/revisions"}],"predecessor-version":[{"id":431958,"href":"https:\/\/library.usj.edu.mo\/zh\/wp-json\/wp\/v2\/tnc_col_19631_item\/424763\/revisions\/431958"}],"wp:attachment":[{"href":"https:\/\/library.usj.edu.mo\/zh\/wp-json\/wp\/v2\/media?parent=424763"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}