Collection
Student Scholarly and Creative Works
Item
MARKETING STRATEGIES FOR A GLOBAL TEXTBOOK COMPANY TO EXPAND INTO THE SECONDARY SCHOOL MARKET IN MACAU
by emily chan  
Metadata
ORIGINAL TITLE
MARKETING STRATEGIES FOR A GLOBAL TEXTBOOK COMPANY TO EXPAND INTO THE SECONDARY SCHOOL MARKET IN MACAU
AUTHOR (LAST NAME, FIRST NAME)
CHAN, KA POU
DEGREE LEVEL
FACULTY / RESEARCH UNIT
PROGRAMME
DOCUMENT TYPE
GRADUATE YEAR
2011