• CONSUMER PURCHASE INTENTION TOWARDS FLORAL PRODUCTS: A STUDY BASED ON THE FIVE CONSUMPTION VALUES

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Metadata

Title

CONSUMER PURCHASE INTENTION TOWARDS FLORAL PRODUCTS: A STUDY BASED ON THE FIVE CONSUMPTION VALUES

Author

LEI, SI NGA | LAO-PHILLIPS, JENNY OLIVEROS

PUBLISH YEAR

2024

FACULTY / RESEARCH UNIT

FACULTY OF BUSINESS AND LAW

DOCUMENT TYPE

Journal Article

Part of

JOURNAL OF ECONOMICS, BUSINESS AND MANAGEMENT

DOI

10.18178/joebm.2024.12.4.820

ISSN

23013567, 29723981

LANGUAGE

ENGLISH

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